Network Security

Network and Security – You get what You see!

5 Common SEO Myths Explained

Written By: zotank - Nov• 02•11
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SEO, which stands for search engine optimization, can be difficult to understand if you are not familiar with it. Unfortunately many things you read about SEO on the internet are not always true. There are a lot of myths and misconceptions floating around the net and they can sometimes be hard to confirm or debunk because of the ever changing techniques and the complexities of the search engines.

Some of the most common SEO myths are listed below and with it, the information to expose the truth so you can concentrate on real SEO methods to improve your site rankings and increase your traffic.

1. The More Reciprocal Links You Have on Your Site, the Better Your Ranking.

Have you ever been to site that is nothing but a long list of links? These sites are called link farms or FFA (Free for All links) and they do nothing for your site’s ranking. They are usually just filled with spam and can hurt your rankings because they are probably in violation of Google’s Webmaster Guidelines which you can find on the Google site.

You also do not want to link to sites that are not relevant to your site. For example: if you own a site that sells jewelry, don’t link to sites about home repair or other topics that don’t relate to your site. You want to find quality sites that can complement yours such as fashion sites, make-up sites, etc. So, keep exchanging links but be selective and choose only quality, content-filled sites that complement your site.

2. You Need to Manually Submit Your Site to the Search Engines.

Submitting your website pages to the search engines will not boost your rankings, or help your site get indexed any faster. The search engines find sites by a process called web crawling done by spiders or bots. It has little to do with you filling out those long forms and submitting to the search engines. What will get you indexed faster is a quality site with relevant links, good content and the wise use of keywords.

3. Cramming Your Site Full of Keywords Means a Higher Ranking.

Have you ever seen a site that repeated the same words over so many times, it barely makes sense anymore? This is called keyword stuffing. Unfortunately, many people believe the more keywords you can stuff into your site, the better. This is sometimes done to such extremes that the content sounds ridiculous and unprofessional, thus defeating the purpose of the keywords.

For example: Jewelry ‘n More has beautiful diamond rings that don’t cost as much as most diamond rings because our diamond rings are more affordable than other diamond rings. If you are looking for diamond rings, visit our site for diamond rings because we have more diamond rings at cheaper prices than any other diamond rings.

This is really an extreme example but this type of thing does happen. The best way to use keywords is to use different combinations of relevant keywords throughout your site’s content. There is no set number of keywords that will magically make your site appear in the number one position so do not over stuff to the point of redundancy. Your web copy should be natural, professional and informative.

4. Duplicate Content Can Get You Banned.

Fortunately this is not true. Using duplicate content on your site can cause problems if it is done in a “spammy” or exaggerated way. If you mix the duplicate content with other quality and relevant content, your site will stand a better chance of a higher ranking. What happens when duplicate content is found by the search engines? Well, once the duplicate content is discovered, the search engine will base their decision (which page to add to the search results) on how long the site has been active, the page rank, the amount of incoming links and other qualifying aspects of the site. Duplicate content is a part of the internet (as we have all seen) and there is no penalty for it.

Many people also believe that using reprint articles on their site will bring them a penalty. This is not so. While you don’t want ALL your site’s content to be duplicates, using quality informative articles on your site (that happen to be published elsewhere) is not a problem for the search engines.

5. Higher Page Rank Means Higher Search Engine Ranking.

Many people mistakenly believe that if you have a high page rank, you will also have a high ranking in the search engines. This is not so. Page rank is not as important as most people believe. The search engines use other factors to determine your ranking. You need to have a high quality site with functionality, relevance, a good linking system, good information, user-friendliness and purpose. Do not rely on your page rank to raise your ranking in the search engines.

I hope this information will help you in producing a more search engine friendly site. You can do it yourself but be sure to learn the facts and find out which SEO myths are true and which ones are not.

By Terri Seymour in SE Optimization.

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LSI

Written By: zotank - Nov• 02•11
ZOBLOG.INFO - Network Security Infomation and Ebooks

LSI, which stands for latent semantic indexing, is a part of the Google algorithm which aids the search engine in providing the best search results possible. When content writers understand what LSI is, they can take advantage of the process in order to rank their optimized pages better in the search results.

Latent Semantic Indexing allows Google to associate similar words which can be related to a specific topic. For example, if a page is about “dog arthritis” and optimized for that term, there may very well be other words on the page such as canine, joint disease, glucosamine, limping, osteoarthritis, hip dysplasia, etc.

The search engine has seen this pattern on enough pages that they now know to connect those words with the overall topic of “dog arthritis”. Seeing those words on the page along with the primary keyword gives Google more confidence in ranking the page well for the optimized term.

When webmasters understand this connection the search algorithm is making with the related words and how much the associations mean, they can better create content which is deemed relevant to the engine.

But there is an added benefit in understanding LSI for those attempting to use search engine optimization for ranking pages high in the search results. Nowadays, the keyword densities allowed by Google are quite lower than what they used to be. In the past, 5 to 7 percent was quite the norm. However, today 1 to 2 percent is more expected by the Google search engine. Anything more will begin to border on appearing to be keyword spamming.

Therefore, when a writer does their research and assembles a list of all the related synonyms and other words that could be associated with the optimized term, they will better be able to write content which is not perceived as having too dense of keywords. Just a simple example, one could use the term feline in place of “cat” on a page being optimized for “cat flea collar”. There are countless other examples of such words which can be exchanged for one another without hurting the optimization or causing any red flags to be raised by Google for any possible resemblance of spamming.

Finding these related words which can be used to take advantage of Latent Semantic Indexing is quite easy. Simply go to the free Google keyword tool, often called the “external” tool, and search the preferred which will be optimized for. Do not check the box on the search page which limits the results to only those containing the primary keyword. In other words, you will want the keyword tool to show you all the related words the search engine finds relevant to the term.

Once that list is obtained, it makes writing the content much easier and also feeds the search algorithm with content which greatly aids in serving high quality search results.

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H@cking Exposed Wireless-Wireless Security Secrets & Solutions

Written By: zokad - Nov• 01•11
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Wireless Hacks, 2nd Edition

Written By: zokad - Nov• 01•11
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Wi-Foo The Secrets Of Wireless Hacking

Written By: zokad - Nov• 01•11
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Network Security Secrets and Solutions

Written By: zokad - Nov• 01•11
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Installing & H@cking From Linux…

Written By: zokad - Oct• 31•11
ZOBLOG.INFO - Network Security Infomation and Ebooks

All you people that thought you were good hackers, because you could fool dumb sysadmins, and do a bit of social engineering, or hack something by following someones carefully prepared text file. Well you’re about to get fucked if you read this text file you will find out that you are a hacker but, the only thing you can do is use someone elses ideas. So with that in mind here goes.
I wrote this text file because i know a lot of people who could benefit from learning to use linux, especially when hacking.First of all you need to get linux installed on your system so goto http://www.redhat.com I would suggest you invest $40 in buying the newest version of RedHat linux this way you will get all the files you want/need on one cd. If you have a problem with paying that price, then contact me and i will ship you a copy for half that price, yes only $20! If you are really cheap (like me :-) you could try and download it, i have gotten it to work before but it’s really not worth the wait, i spent a total download time of about 3 days to download all the files i wanted, and if one of the files dosn’t work, well you’re pretty much fucked. Whatever you decide to do, weather it’s purchasing a copy from me or from redhat.com, or being cheap :-) and downloading it, you should read the linux documentation project especially the installation part, it will save you hours of worry. I will touch down very briefly on what you have to do to install linux, but not nearly enough for you to understand the installation. Many people will tell you not to buy RedHat products because they’re full of bugs, this is true, and I couldn’t agree more, but the bugs are present if you’re trying to hack teh box, so in this case just get RedHat Linux, since it’s by far the most user friendly and the easiest to install. On the other hand if you are intending to run a sophisticated webserver do NOT get redhat, get something like slackware, or debian linux.
If you are planning to use linux to access the net etc… you will need to read the FAQ on compatability at http://www.redhat.com, i currently don’t know of any distribution of linux that supports winmodem or any other type of modem that uses windows software to speed it up, these modems are generally those yukky U.S robotics modems.From now on I’m assuming you either purchased RedHat linux from me or from RedHat. O.K lets get started, you will need to partition your harddrive, to do this goto dos and type in fdisk choose no. 4 to view current partitions. If you have one large partition that fills your whole harddrive just reserved for windows then once again you’re fucked. You need to back up all your shit, before performing the steps below. Once everything is backed up go to dos yet again and type 8in fdisk, now you need to delete your current partition and set a new primary partition the primary partition should not fill your whole harddrive, leave as much space as you want unpartitioned, this unpartitioned space is what you’re going to be putting linux on. So now thats done restore your old windows shit and make sure everything is working nice and dandy. Now pop in your redhat cd in your cd-rom drive, and reboot your system. Follow the instructions until you get to a screen that asks if you wish to use fdisk or disk druid to partition
your harddrive, just choose disk druid, now you need to set up a native linux partition i recommdn 500 megs, but if you wanna be fancy put about 800 megs. Now after you have assighned a native linux partition and labeled it / Then you need to assighn swap space, assighn as much as you see fit mine is about
55 megs. It is also a good idea to label your dos partition i label mine /dos this is so i can access files in my dos partition while using linux.
Once that is done click on OK and save the partition tables, when you get to the place where you choose what to install. If you have a partition thats more than 600 MB then choose the install everything option at the bottom of the list, if your partition is below 600 MB, then choose everything on the list except the install everything option. If by some chance you just want a very basic setup, this is what i used to run, just choose x-windows, DNS Nameserver, Dial-UP workstation,c++ development, and c development. This will give you everything youneed to compile programs in ,linux, connect to your ISP, run x-windows etc…. X-Windows is a graphical interface for linux it’s very very nice it’s kinda like windows 95 but it dosn’t suck as much, by the way I will be refeering to windows 95 as winblows, for obvious reasons :-) .
Once everything is installed, it will tr to sonfigure x-windows for you, this is where it actually helps if you know every little chip in your system, if you don’t well tehn just guess, but whatever you do don’t install Metro-X, just install XFree86 x-server it’s better, well after all that shit you will need to install LILO, LILO is a boot manager it allows you to boot into dos, linux and whatever other O/S’s you may have lying around in your system, once all that is set up, you will be asked if you wish to install a printer or not, figure that part out yourself, it’s pretty straight forward, so I’m not gonna waste my time. I wouldn’t recommend configuring a LAN unless you know your shit about linux.
So once setup is finished , your system will reboot. WOA you just installed linux and you’re still alive it’s amazing isn’t it. So now you should be faced with a prompt that says LILO Boot:you can now press tab for options this will show which operating systems you can boot into. You should ahve the following two choices dos and linux, now since this text file covers linux you would want to boot into linux so at
the LILO prompt type in linux or simply press return, since linux is your default operating system. Now you should see a bunch of services starting, this indicates that linux is loading.
When you reach the login prompt type in root and use the password you specefied for the setup program earlier. Finally you have redhat linux installed on your system, and hopefully you’re still alive, you’re still with me RIGHT!!!!! O.K so you have logged in as root, first thing you want to do us shadow your password file I always do thsi because then at least i know a little clueless newbie could never get in my system, to do this type in pwconv. Well thats all you have to do, to me it’s a shock that there are
so many unshadowed systems on the net when it’s so easy to shadow the password file, but i guess ignorance is the satan of all god’s people. Well i guess you’re like dying to show your friends how k-rad and elite you are, so I guess well better geton to setting up linux to use the net, in other words to dial out to your ISP. O.K heres how you do it. When you’re at the prompt type in startx this will start up x-windows. Once x-windows is started, you should see an interface much like windows 95, to the left should be a box named control panel, in the center you should see a window named local-host, this is simply the rootshell just like the one you get when you login. Now to get the modem set up, in the control panel there
should be a lot of small icons, goto the 6th one down (modem configuration) choose what com port your modem is on, if you dont know choose SOM 1 it seems to be the default in most computers in gateways i do believe it’s COM 2, once thats done, goto the 5th icon down in the control panel (network configuration)and click it, now choose interfaces then goto add, choose ppp as your interface type. Put in your ISP’s phone number, and your login and password. Then choose customize, click on networking and click on activate interface at boot time, once this is done goto done and choose to save the configuration. Well thats it simply reboot by typing in reboot and listen to your sweet modem’s music.Now that you’re connected to your ISP let’s go do some surfing, once you’re in x-windows, goto start/applications and click on Netscape Navigator. Visit http://www.rootshell.com and run a search for scan, once you’re confronted with the search results, go down and find the file named xenolith.tgz download that file. This is a neat little scanner that scans sites for volunerabilities, and I’m basiacly gonna give you a lesson in uncompressing files in linux. Once the file is downloaded goto the dir in which it resides. Since it’s a .tgz file we would uncompress it using the following method. Type in gunzip -d xenolith.tgz this will give you xenolith.tar then type in gzip xenolith.tgz this gives you xenolith.tar.gz then type in zcat xenolith.tar.gz | tar xvf – . This will give you a dir called xenolith just cd xenolith and read the README files for installation instructions. I just thought i would include something on uncompressing files because many people ask me for help on the topic.
Well I’m getting to the place where I have to think about what i want to put in this text file, well here’s something I will include, a section with some useful command, so here goes. To shutdown your computer type in shutdown -h now (your message) to reboot simply type reboot. To compile use gcc filename.c -o filename. To talk to a user type in write username then on the next line write your message, if you don’t want people to send you messages type in mesg n. Well i sure hop this guide helped you through getting linux installed if you want to read books on linux and you’re cheap like me goto http://www.mcp.com and sighn up for their personal bookshelf, and get reading tons of books for free, it’s a hackers dream and all time paradise.
Now just as you thought it was over I’m gonna show you a few hacking tricks from linux not really how to hack just some useful commands, so here goes. To telnet to a site type in telnet www.victim.com ,to telnet toa site on a specific port type in telnet www.victim.com portnumbe. Let’s say i wanted to telnet to port 25 i would type in telnet www.victim.com 25 . To FTP to a machine type in ftp www.victim.com. To rlogin to a machine, many of you proably dont know what the hell im talking about so let me explain. If you place a file called .rhosts in someones home directory and that file has two plusses like this + + in it you can use the rlogin command to log into the system using that account without a password. Ring a bell in your mind? filling with fresh ideas. I use this method whenever I geta shell account, it assures me that if they by any chance change the passowrd I can always rlogin into the system assuming that the account has a .rhosts file in it and the file contains + + then you’re in good shape. Assume the username of the account is lamer. So inorder to rlogin into lamer’s account we would do the follwoing. Type in rlogin www.victim.com -l lamer . This will telnet us directly into lamer’s account where we can start rooting the system.
Well my hand hurts from typing too much, so I’m gonna stop typing, please if you have any questions, suggestions, or comments, e-mail them to ameister@vol.com. Also i nee some suggestions on what to write text files about so please e-mail me, it would be greatly appreciated. Me and some friends are going to be making a magazine with lots of text files and other interesting hacking material, if you would like a copy e-mail me for more info, the price should be no mroe than $4 Shipping;

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The Oracle Hacker’s Handbook-Hacking and Defending Oracle

Written By: zokad - Oct• 31•11
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Rootkits: Subverting the Windows Kernel

Written By: zokad - Oct• 31•11
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